Our Story
From bike-sharing to knowledge-sharing
2016: The Beginning
Hey there! Let me tell you the story of o.bike. It all started back in 2016 as something completely different from what you see today.
o.bike was originally a stationless bicycle-sharing system. What's that? Well, unlike traditional bike-sharing where you pick up and return bikes to fixed stations, our bright yellow bikes could be picked up and dropped off practically anywhere in the city. Pretty cool, right?
Global Presence
At our peak, o.bike operated in 24 countries worldwide, including Australia, Austria, Germany, Italy, Sweden, Switzerland, the United Kingdom, and Thailand. Our distinctive yellow bikes became a familiar sight in urban centers across the globe.
2018-2020: Challenges & Transition
Like many innovative ideas, we faced our share of challenges. Between 2018 and 2020, o.bike gradually ceased operations as a bike-sharing service. Why? A perfect storm of issues hit us:
- Vandalism became a significant problem in several cities
- Improper parking created urban clutter and regulatory pushback
- Financial sustainability proved challenging in many markets
- And then came COVID-19, delivering the final blow to our operations
It was a tough time, but every ending creates space for a new beginning.
A new direction with the same passion
Today: A New Chapter
While our bike-sharing dream didn't pan out as planned, our passion for cycling never faded. We realized that the knowledge and expertise our team had accumulated was too valuable to let go.
So we pivoted. o.bike has been reborn as an independent cycling resource, offering quality content created by a team with deep expertise in the field and many years of hands-on experience.
Maintenance Guides
Detailed tutorials on how to keep your bike in top condition, from basic cleaning to advanced repairs.
In-Depth Reviews
Honest, thorough evaluations of bikes and gear to help you make informed purchasing decisions.
Educational Resources
Articles and guides that help cyclists of all levels improve their skills and knowledge.
Community Building
Creating connections between cyclists and promoting responsible riding practices.
Our Mission
Our goal is simple: to educate cyclists on how to properly maintain their bikes and follow rules, while also suggesting the best models with in-depth reviews and comparisons.
We believe that informed cyclists make better decisions—for themselves, their communities, and the environment. Whether you're a weekend warrior, a daily commuter, or a competitive racer, we're here to enhance your cycling journey.
The o.bike of today may look different from where we started, but our love for cycling and commitment to quality remain unchanged. We're excited to be on this new path, and we're glad you're along for the ride.
Meet Our Team
Behind every great resource is a team of passionate experts. Our leadership brings together decades of experience in cycling, content creation, and business development.
Edward Chen
Original Founder & Advisor
Edward founded o.bike in 2016 as a bike-sharing venture. Today, he serves as an advisor, bringing his entrepreneurial vision and cycling industry connections to our team.
Oliver Myers
Chief Executive Officer
Oliver leads o.bike's transformation into a premier cycling resource. With a background in digital media and a passion for cycling, he oversees our strategic direction and growth.
Tom Fortune
Head of Content
Tom ensures all our content meets the highest standards of accuracy and quality. With 15+ years in cycling journalism, he brings expert knowledge and editorial excellence to every piece we publish.
Joe Powell
Head Content Writer
Joe crafts engaging, informative content that helps cyclists of all levels improve their skills and knowledge. A former competitive cyclist, he combines technical expertise with clear, accessible writing.
Our Supporters
Our weekly giveaways and free resources are made possible by the generous support of our partners. These cycling-focused brands and organizations share our commitment to building a thriving cycling community.